We have been tracking the ‘Shared Economy’ for some time now here at SalientMG. We are fans of Uber and have tried several online and mobile marketplaces, including Craig’s List, Next Door, Angie’s List, and Care.com. There are numerous “jobs” apps, but we are particularly excited about the Moonlighting app. The CEO, Jeff Tennery, was […]
Apple launched new iPhones in October, and I have to say, as a diehard Android user, I was tempted to get one, but just couldn’t pull the trigger. No doubt two questions immediately come to mind with this opening remark: You’ve never owned an iPhone? Seriously, you’ve NEVER owned an iPhone?? Yes. This is true […]
This year, I had the pleasure of serving on the Advertising Week Advisory Board in Europe and now, by joining the Advisory Board in the US as well, I’m able to work more closely with the Stillwell team, some of the most elite marketers in Europe and the US, and bring mobile flavor to both […]
At SalientMG, we pride ourselves in being mobile-centric. I’m practically a dinosaur, as I’ve been in the mobile industry for about 18+ years. Over that time, I’ve only met a handful of truly creative, strategic and impactful product marketers—two of them are leading SalientMG’s product marketing. Vanessa Coe was one of SalientMG’s earliest team members. […]
“Men tend to dominate the mobile advertising world. Last year, only one woman made our list of the most powerful people in mobile advertising. So we asked readers and companies to nominate who they thought are the most influential women in the business. We also asked that they nominate at least one other competitor to […]
At SalientMG, clients are always first. Whether we’re working on messaging, creative design, PR strategies or anything else, our top priority is moving the needle for our partners. However, through the course of our day-to-day work, we occasionally get requests from media to comment on certain issues, or sometimes we’ll feel inspired to write articles […]
Nothing makes me more pleased than to see my team members recognized for their industry contributions. In 2014, Max Nelson, SMG’s Communications Lead, was named to PR Week’s Innovation 50. Each year, PR Week’s editors compile a list to showcase the 50 rising stars of tech PR and digital communications in the agency, in-house, and […]
From logo design to UI consulting, and everything in between, our creative team continues to deepen its expertise. We are thrilled that Brian Probus has joined us from the creative and design field in Chicago where he tackled projects for a variety of clients, including BEAST, a Texas-based political marketing agency, and Dr. Interns, an […]
Over 130,000 consumers flock to San Diego each July for Comic-Con. In fact, even in a challenging financial market, attendance increased again this year. Hotel prices are through the roof, yet all are completely sold out. There’s no parking in SD, restaurants can’t handle the influx of patrons, and, all in, San Diego’s economy benefits […]
So much for the summer slowing down, in fact, it’s quite the opposite. Given the growth of the business, SalientMG has added two seasoned additions to the team, a new account director and director of strategic marketing. Jordan Ankerbrandt has joined SalientMG as Account Director to bring best practices to account management for our clients—focusing […]