Every time I do an SEO Audit for a client, I include a prioritized list of remediation strategies and tactics. One thing that’s always on that list? Ongoing SEO work because SEO is a process that never ends. Many organizations … Read More
Author Archives: Kreg Lewenza
[The Changeup Podcast] Featuring Mack McKelvey, Founder & CEO at SalientMG
[Gen X Amplified Podcast] Ep. 064: Mack McKelvey On Empathetic Leadership and Being a Voice for Change
How Do You Spell Business Impact? S-E-O
The more I work with B2B tech startups, the more I see small SEO miscues that make a giant impact. You’re likely working around the clock to boost visibility, grow market share, and drive more revenue. SEO is a valuable … Read More
Marketing Automation — It’s Not Just About Marketing
Just because it has “marketing” in the name doesn’t mean that marketing automation’s impact begins and ends inside your marketing department. While most of the advice you see out there is for marketers, there are plenty of ways to leverage … Read More
Developing a Framework for Digital Content Distribution
Imagine if you painted a modern masterpiece, composed the world’s most beautiful concerto or wrote a novel that could change the world, and your creation just sat in a corner or in a drawer or was forgotten among the many … Read More