Every successful startup founder knows this to be true: your people determine your company’s future (or, real talk, your lack thereof). Hiring and retaining excellent talent is critical, including your marketing team. A premier marketing team will help you … Read More
SalientMG – Homepage
A strategic marketing agency for growth-stage B2B tech startups
We are a team of "senior doers" - not just consultants - who identify clients salient points, then launch, accelerate, and streamline their marketing strategies and programs.
Some of the brands we've helped to grow
First-hand experience in growth
We leverage our first-hand experience and unique expertise in B2B tech to create comprehensive and innovative marketing strategies that drive your brand forward.
Over 200 years of combined experience at your service
Our team of senior marketers boast nearly 200 years of combined experience, with a diverse skill set that covers digital marketing, content marketing, demand generation, and more.
Marketing tailored to your startup's industry and growth objectives
We specialize in several B2B tech spheres, including adtech, edtech, fintech, and retailtech, and have a deep understanding of the nuances that can make or break your marketing success. We provide tailored solutions for clients at every growth stage, focusing on specific business objectives to ensure a holistic, scalable approach to marketing success.
Whether your goal is to enter a new market, stand out from the competition, generate more revenue, or garner attention for future fundraising, our strategic hands-on marketers offer a variety of solutions to help you do it.
With a sharp focus on women and underrepresented minority executives, we amplify their experience and insights by creating and executing outreach strategies to secure earned media placements, speaking opportunities, and awards.
Executive Thought Leadership Program
We help elevate and refine executives’ professional brands by using their ideas, thoughts, and perspectives to create thought leadership articles for top business publications including Forbes, Newsweek, and Rolling Stone.
With expertise in organic and paid strategies, marketing automation, content marketing, and demand generation, we build B2B marketing foundations, create synergy between content and distribution, and generate maximum impact.
We have a variety of solutions — including messaging and positioning, sales enablement, and competitive intelligence — so your teams can tell the right story, shorten your sales cycle, optimize go-to-market, and grow market share.
Our blog shares the insights, advice, and strategies growth-stage B2B tech startups need to grab a bigger share of the market.
Nestled amidst the majestic Rockies, Vail, Colorado, became the backdrop for an extraordinary journey for our team. We traversed from across the United States and even the exotic land of Toronto, Canada, to converge on this picturesque destination. As a … Read More
With over 12 years of communications experience working in both agency and in-house, Mike is thrilled to return to the agency world. In his role, Mike is collaborating with a passionate team who actively develop comprehensive marketing strategies and initiatives … Read More