Gayle and Ashley were dining at The Regency on Park Ave, a breakfast power spot they’d been frequenting for the past two decades. After a long and extremely successful corporate career, Ashley now served as a non-executive director on several … Read More
Author Archives: SalientMG
Pipeline Planning? Start With Thought Leadership
A strong pipeline of future leaders is crucial for a company’s success. However, internal talent management has typically been viewed as an expensive and arduous process. At its height, General Electric spent 1 billion each year on training for executives. … Read More
[Mobile Growth Association] How to Grow Your App Outside of Traditional Search and Social Media
Finding Balance in a WFH World
When I first started working from home, it took a literal smack in the forehead to teach me a valuable lesson. Let me explain. Back in 2010—a full decade before practically the entire world started working from home—I began my … Read More
Meet Our Marketing Experts: Q&A with Amanda Klitsch
How did you hear about SalientMG and why did you decide to join the firm? I learned about SalientMG through LinkedIn as I was exploring opportunities for the next step in my career. Initially I was thinking I was ready … Read More
Meet Our Marketing Experts: Q&A with Nicole Pytel
How did you hear about SalientMG and why did you decide to join the firm? I saw the job posting on LinkedIn, thought it looked interesting, and decided to do some research on SalientMG. After three years of marketing in … Read More
Ask Yourself These 4 Questions to See If You’re Ready for an Executive Thought Leadership Program
There’s nothing worse than signing up for a program without knowing the rules, the expectations and how much it’s going to cost. (And “cost” could mean dollars, time, energy or all of the above.) Before embarking on a thought leadership … Read More
It’s Not Just for Brands: Executives Need Thought Leadership, Too
Distinguishing between thought leadership and marketing content is an important first step in establishing or leveling up your brand. You already know you need to be strategic about investing time and money to reach the right audience for the right … Read More
Meet Our Marketing Experts: Q&A with Lori Rosen
How did you hear about SalientMG and why did you decide to join the firm? I was fortunate enough to work with SalientMG’s Managing Director, Greg Bella, at a previous company. Greg reached out about SMG and the opportunity ticked … Read More
What is a “Thought Leadership” Program and How Do You Create One?
I want to be a thought leader. When people say this, what they usually mean is: I want to be recognized. I want to be respected. I want people to value my opinion. These are all good things but they … Read More