SMG Blog

SALIENT SPOTLIGHT: Marcus Startzel, CEO, Whitebox

  • by SalientMG Team
  • Oct 09, 2019

This week, SalientMG would like to spotlight Marcus Startzel, the CEO of Whitebox. Marcus Startzel joined Whitebox in January of 2019 to lead the company and its end-to-end eCommerce technology platform. What Marcus likes to call, “from factory floor to front door.”  Marcus Startzel, CEO at Whitebox, was recently featured on Alan Hart’s Marketing Today […]

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SALIENT SPOTLIGHT: Yieldmo Welcomes Industry Leaders to Their Executive Team

  • by SalientMG Team
  • Oct 01, 2019

This week, SalientMG would like to spotlight Yieldmo and their recent announcement highlighting two new hires onto their executive team, Mari Kim Novak and Lisa Bradner. Both women bring years of experience and expertise to the Yieldmo leadership team.   Exciting news to come out of Yieldmo, one of the world’s fastest-growing digital advertising and attention […]

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SALIENT SPOTLIGHT: Ashley Daly, CEO/Founder, BeCandylicious

  • by SalientMG Team
  • Sep 25, 2019

This week, SalientMG would like to spotlight Ashley Daly, BeCandylicious’s founder and president, for being featured in Alan Hart’s Marketing Today podcast. Ashley Daly launched BeCandylicious, a premium clothing brand inspired by all things candy, in 2016.   Recently Ashley Daly, the president & founder of BeCandylicious, was featured on Alan Hart’s Marketing Today podcast series […]

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SALIENT SPOTLIGHT: Hayley Bradway Joins Whitebox As VP of Marketing

  • by SalientMG Team
  • Sep 05, 2019

This week, SalientMG would like to spotlight Whitebox and their recent announcement highlighting hiring Hayley Bradway. Hayley Bradway was recently announced as the new Vice President of Marketing for Whitebox. Whitebox is a leading eCommerce platform providing expertise in both logistics and fulfillment. They also provide digital advertising and analytics expertise to help brands capitalize […]

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SALIENT SPOTLIGHT: UberMedia Partners with Hawaii Tourism Authority

  • by SalientMG Team
  • Jul 10, 2019

This week, SalientMG would like to spotlight UberMedia for their partnership announcement with Hawaii Tourism Authority.  As a top travel destination, Hawaii’s popularity is often due to its unmatched beauty, one-of-a-kind experiences, and unique cultural offerings.  The tens of millions of tourists hosted each year by the state have generated both positive and negative impacts […]

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SALIENT SPOTLIGHT: Ogury’s Dose of Reality For The AdTech Space

  • by SalientMG Team
  • Jul 09, 2019

This week, SalientMG would like to spotlight Ogury’s recently released Reality Report. This reality report is extremely insightful for the companies putting budget towards securing the attention of their consumers on mobile. Now they can get a real understanding of how their consumers feel about their advertising efforts. Recently, Ogury released The Reality Report: Consumer […]

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SALIENT SPOTLIGHT: Whitebox Raises $5M In Funding

  • by SalientMG Team
  • Jun 19, 2019

This week, SalientMG would like to spotlight Whitebox for their recent $5 million, Series A funding announcement. We believe the funding efforts from Whitebox directly correlate to their business model. Whitebox’s state-of-the-art eCommerce operation is offered in a single package. Investors must see the potential in their business model and capabilities.  Whitebox, a startup working […]

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SALIENT SPOTLIGHT: Sparkfly Powers Chipotle’s Loyalty Program and Digital Customer Experience

  • by SalientMG Team
  • Jun 12, 2019

This week, SalientMG would like to spotlight Sparkfly and Chipotle for their recent announcement highlighting their successful partnership. Exciting news to come out of Chipotle today as they announce Sparkfly’s contribution to their recent success. Showing sales rising nearly 10% from the first quarter of 2018 to the first quarter of 2019. And digital sales […]

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Owning Your Age & Inexperience

Advice on how to own your age and inexperience in the working world. Joining a very senior marketing firm as the youngest and least experienced team member was an extremely intimidating concept. SalientMG is a known name throughout our industry and every employee has a FANTASTIC resume full of startups, agencies, and big name brands. […]

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SALIENT SPOTLIGHT: Mobile Location Data University

  • by SalientMG Team
  • May 28, 2019

This week, SalientMG would like to spotlight the Mobile Data Location University for recently launching.  Mobile Location Data University, or MLDU, aims to educate consumers on mobile location data. The website contains various articles and videos for consumers to utilize for educational purposes. The educational pieces are created to give deeper knowledge into the complexities […]

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