Former Adweek editor and Martin Agency Director joins as SVP of Brand, Creative and Content NEW YORK—April 26, 2022—SalientMG (SMG) taps industry stalwart Doug Zanger, former Martin Agency brand and purpose communications director and editor for Adweek and The Drum, … Read More
SalientMG Blog
Meet Our Marketing Experts: Q&A with Yasmeen Johnson
How did you hear about SalientMG and why did you decide to join the firm? I first heard about SalientMG when Mack messaged me on LinkedIn. She thought I would be a good fit, and once I did some research, … Read More
What’s In a Name: Building a Professional Brand
I am always inspired by our clients–not just the work they do, but who they are as people. That kind of affinity has become a hallmark of modern brands, so I think it’s important that founders and executives are seen … Read More
Testing Paid Social Media Campaigns — Use These Strategies to Get an A+
Every single second, another 15.5 users join social media, which adds up to a total of 3.96 billion social media users worldwide. As a result, paid media campaigns on these platforms are a great opportunity to get in front of … Read More
2021 Reflections: Marketing & Management Lessons I’ve Learned
Most of us ended last year the same way we began it: reflecting on our personal and professional journeys to date. 2021 marked more than eight years since I founded SalientMG. For most of that time we’ve been a remote-first … Read More
Finding Balance in a WFH World
When I first started working from home, it took a literal smack in the forehead to teach me a valuable lesson. Let me explain. Back in 2010—a full decade before practically the entire world started working from home—I began my … Read More
Meet Our Marketing Experts: Q&A with Amanda Klitsch
How did you hear about SalientMG and why did you decide to join the firm? I learned about SalientMG through LinkedIn as I was exploring opportunities for the next step in my career. Initially I was thinking I was ready … Read More
Meet Our Marketing Experts: Q&A with Nicole Pytel
How did you hear about SalientMG and why did you decide to join the firm? I saw the job posting on LinkedIn, thought it looked interesting, and decided to do some research on SalientMG. After three years of marketing in … Read More
Meet Our Marketing Experts: Q&A with Lori Rosen
How did you hear about SalientMG and why did you decide to join the firm? I was fortunate enough to work with SalientMG’s Managing Director, Greg Bella, at a previous company. Greg reached out about SMG and the opportunity ticked … Read More
Gaining Perspective Through Growth
At SalientMG we’re in the business of enabling growth. We focus on young technology companies to help them mature in those areas where they need an expert eye and a team of experienced hands. Now, we’re focusing that expert eye … Read More